PureSense
PureSense Guava Groove Face Wash
PureSense Guava Groove Face Wash
PureSense
puresense-guava-groove-face-wash
Cleanse
10084923375909
Morning or Evening?
How often will you use this product?
Notes
Highlights
WHAT IS IT?
Face wash with multiple fruit extracts and actives
FEATURES
Cleanses deeply without drying, Brightens & makes skin glow, Boosts collagen production, Dermatologically tested, Mineral Oil Free, Paraben Free & Sulphate Free
BEST FOR
sensitive
CHECKS
Mineral Oil, Paraben, Sulphate
Who Is It For?
Men And WomenWhat Does It Help With?
Acne Brightening Collagen Boost DetoxificationBudget
Affordable (under $30)How To Use
Which routine should it be used in?
Instructions:
Key Information
What PureSense Says
Product Description:
Dual action of 100% real fruit extracts & proven actives: Pure Sense products are enriched using combination of two of the most powerful Ingredients - Fruits & Actives. The purity of real fruits blended with functional effectiveness of actives helps improve skin’s health and appearance. Cleanses deeply without drying: A gentle yet effective Pure Sense Guava Groove Face Wash clears away dirt, excess sebum, grime without stripping off natural oils from skin along with fighting acne; giving clear, acne-free skin. Brightens & makes skin glow: Kiwi contains Vitamin C, which helps brighten the skin and promote a more radiant complexion. Boosts collagen production: Pomegranate is a rich source of anti-oxidants, that boost collagen production and detoxify skin for healthy glowing skin. We are Awesome: Pure Sense products are an ideal pick for those who Mineral Oil Free, Paraben Free & Sulphate Free. Dermatologically tested: With a focus on safety and efficacy, this face wash has been dermatologically tested to ensure it is safe for use on the skin. Best suitable for acne-prone skin types.
About the Brand:
Ingredients Overview
Ingredients List
Aqua,Cocamidopropyl-Betaine,Glycerin,Disodium-Laureth-Sulfosuccinate,Acrylates-Copolymer,Salicylic-Acid,Sodium-Chloride,Decyl-Glucoside,Betaine,Perfume,Allantion,Saccharide-Isomerate,Niacinamide,Sodium-Benzoate,Pink-Guava-Psidium-Guajava-Extract,Actinidia-Chinensis-Kiwi-Fruit-Extract,Pomegranate-Punica-Granatum-Extract,Papaya-Carica-Papaya-Extract,Grapefruit-Citrus-Paradisi-Extract,Kakadu-Plum-Terminalia-Ferdinandiana-Extract,Citric-Acid,PEG-40-Hydrogenated-Castor-Oil,Sodium-Hydroxide,Disodium-EDTA,CI-15985,CI-17200
Key Ingredients
Pink Guava Extract, Kiwi Fruit Extract, Pomegranate Extract, Salicylic Acid, Niacinamide
Ingredients Details
Betaine
Common Name(s): Trimethylglycine,tmg,natural betaine
CAS Number: 107-43-7
DESCRIPTION
What It Does: Provides osmoprotective humectant conditioning with anti-irritant and mild foam-boosting activity.
Why It's Used: Natural-origin multifunctional osmolyte from sugar beet providing hydration, anti-irritancy, and conditioning in virtually every cosmetic category.
How It Works: Quaternary ammonium betaine provides zwitterionic character for water binding via ionic hydration. osmoprotective function at 100–500mm as compatible solute protecting cells from osmotic stress. reduces surfactant irritation by competing with sls for protein binding sites. mild foam enhancement.
Typically Found In: Virtually all categories — moisturisers, shampoos, cleansers
TECHNICAL DETAILS
Primary Category: Functional ingredient – humectant
Secondary Functions: Tewl reduction,skin plumping
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.5%–10%
SOURCING & ETHICS
Vegan Status: Yes – from beta vulgaris (sugar beet) molasses
Halal Status: Yes
Source Notes: Synthetic or naturally derived. excellent aqueous solubility.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 – very low
Comedogenicity Rating: 0/5 – non-comedogenic
Sensitivity Concerns: Non-irritating; suitable for all skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Excellent safety profile. ewg score: 1.
Works Well With: Ceramides,emollients,occlusives,glycerin,hyaluronic acid
Avoid Combining With: No significant incompatibilities
SCIENTIFIC NOTE
Betaine's anti-irritant mechanism for surfactant systems involves competitive protein protection: betaine at high concentrations preferentially interacts with skin proteins, occupying binding sites that would otherwise be occupied by surfactant molecules causing protein denaturation. this competition reduces available protein binding for irritating surfactants, explaining betaine's well-documented ability to reduce sls irritation when co-formulated.
Last Verified: Cosing database,craig betaine osmoprotective review,cir safety assessment
Primary Sources: 2026-03-12
Glycerin
Common Name(s): Glycerol,glycerine,1,2,3-propanetriol
CAS Number: 56-81-5
DESCRIPTION
What It Does: Glycerin pulls water from the environment and deeper skin layers into the outer skin layer (epidermis), boosting moisture levels and keeping skin soft, smooth, and plump.
Why It's Used: It is used in virtually every moisturizer, serum, and cleanser because it is highly effective at hydrating skin, is well-tolerated by all skin types, and enhances the texture and spreadability of formulations.
How It Works: As a humectant, glycerin forms hydrogen bonds with water molecules, trapping them in the skin. it also reinforces the skin barrier by integrating into lipid structures between skin cells.
Typically Found In: Moisturizers,serums,cleansers,toners,sheet masks,sunscreens,body lotions,shampoos,conditioners
TECHNICAL DETAILS
Primary Category: Humectant
Secondary Functions: Skin barrier support,emollient,solvent
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 1%–30% (typical: 3–10%)
SOURCING & ETHICS
Vegan Status: Yes – plant-derived (coconut, soy, palm) or synthetic
Halal Status: Yes – when plant-derived or synthetic; verify source with supplier
Source Notes: Derived from plant oils via hydrolysis or saponification; synthetic versions also available. palm-derived glycerin carries sustainability concerns.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 – very low; non-irritating at all standard concentrations
Comedogenicity Rating: 0/5 – non-comedogenic
Sensitivity Concerns: Extremely rare allergic reactions; generally safe for all skin types including sensitive and baby skin
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Widely recognized as safe. ewg hazard score: 1. no significant concerns for irritation, sensitization, or toxicity at typical concentrations (up to 50%).
Works Well With: Hyaluronic acid,ceramides,niacinamide,panthenol,urea,peptides,retinol,ahas/bhas
Avoid Combining With: No known incompatibilities at standard concentrations
SCIENTIFIC NOTE
Glycerin is an endogenous skin component found naturally in the stratum corneum. aquaporin-3 channels in keratinocytes facilitate glycerin transport, making it integral to natural skin hydration pathways.
Last Verified: Cosing database,cir safety assessment,ewg skin deep,inci decoder
Primary Sources: 2026-03-12
Niacinamide
Common Name(s): Vitamin b3,nicotinamide,pyridine-3-carboxamide
CAS Number: 98-92-0
DESCRIPTION
What It Does: Niacinamide strengthens the skin barrier, reduces visible pore size, regulates sebum production, fades dark spots, and improves skin texture and tone.
Why It's Used: It is used because it addresses multiple skin concerns at once without irritation, making it suitable for all skin types. it is stable in formulations and pairs well with most other actives.
How It Works: Niacinamide inhibits the transfer of melanosomes (pigment packets) to skin cells, reducing hyperpigmentation. it also stimulates ceramide synthesis to strengthen the skin barrier and reduces inflammation by modulating cytokine activity.
Typically Found In: Serums,moisturizers,toners,cleansers,eye creams,sunscreens,primers
TECHNICAL DETAILS
Primary Category: Active ingredient – vitamin
Secondary Functions: Barrier repair,brightening,anti-inflammatory
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 2%–10% (typical: 5%; higher concentrations may cause flushing in some individuals)
SOURCING & ETHICS
Vegan Status: Yes – synthetically produced
Halal Status: Yes – synthetic origin
Source Notes: Commercially produced via synthesis from nicotinic acid or 3-cyanopyridine. no animal-derived sources used in cosmetic-grade niacinamide.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 – very low; concentrations above 10% may cause temporary flushing in sensitive individuals
Comedogenicity Rating: 0/5 – non-comedogenic
Sensitivity Concerns: At concentrations >10%, some users experience niacin flush (transient redness/tingling). generally very well-tolerated.
Safe for Sensitive Skin: Yes – one of the best-tolerated actives for sensitive skin
SAFETY & COMPATIBILITY
Safety Profile: Extensively studied and considered very safe. ewg hazard score: 1. no significant systemic toxicity concerns at topical concentrations.
Works Well With: Retinol,peptides,ahas/bhas,hyaluronic acid,ceramides,zinc,vitamin c,spf
Avoid Combining With: High concentrations of vitamin c (ascorbic acid) may theoretically convert to niacin – use at different times if using pure l-ascorbic acid above 15%
SCIENTIFIC NOTE
Niacinamide is a precursor to nad+ and nadp+, coenzymes vital to cellular energy metabolism. its benefits for dna repair and mitochondrial function make it a key ingredient in anti-aging strategies.
Last Verified: Cosing database,cir safety assessment,ewg skin deep,pubmed clinical studies
Primary Sources: 2026-03-12