Hindustan Unilever Ltd
Pond's Pure White Anti Pollution Activated Charcoal Face Wash (100 g)
Pond's Pure White Anti Pollution Activated Charcoal Face Wash (100 g)
Hindustan Unilever Ltd
ponds-pure-white-anti-pollution-activated-charcoal-face-wash-100-g
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WHAT IS IT?
Face Wash with Activated Charcoal
FEATURES
Deep cleansing, removes pollution, activated charcoal technology, gentle, exfoliates dead skin cells, retains moisture, suitable for all skin types
BEST FOR
oily
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Who Is It For?
All Genders All AgesWhat Does It Help With?
Removes Pollution Unclogs Dirt And Grime Revitalizes Skin Removes Dead Skin Cells Retains MoistureBudget
Affordable (under $30)How To Use
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Instructions:
Key Information
What Hindustan Unilever Ltd Says
Product Description:
Pond’s Pure White Deep Cleansing Face Wash with activated carbon removes pollution from deep within the skin to give you a pollution free glow with every wash. India’s No. 1 face wash with activated carbon to remove pollution offers you an effective way to get radiant and flawless skin. This face wash is infused with active ingredients to provide you cleanliness that goes beyond the realm of regular cleansers. It penetrates deep into your skin cells to remove clogged dirt dust and grime. It revitalizes your skin to make it look smoother and younger. This face wash also removes the layers of dead skin cells revealing fair looking skin underneath. You can use this face wash frequently as its very gentle and won’t leave your skin dry. Get better looking skin with Pond’s Pure White Deep Cleansing Face Wash which has the technology of activated carbon that attracts deepseated “black” dirt caused by impurities oil and makeup to reveal a pure white you. It is the first of its kind to be formulated with activated carbon which works with “black attracts black”. Carbon when heated or “activated” becomes 8x porous hence increasing its ability to detoxify and gently exfoliate dead skin cells while retaining the needed moisture.
About the Brand:
Ingredients Overview
Ingredients List
MYRISTIC ACID, GLYCERIN, WATER, PROPYLENE GLYCOL, POTASSIUM HYDROXIDE, STEARIC ACID, LAURIC ACID, GLYCOL DISTEARATE, DECYL GLUCOSIDE, PALMITIC ACID, HYDROXYSTEARIC ACID, GLYCERYL STEARATE, ACTIVATED CARBON POWDER, DISODIUM EDTA, CHARCOAL POWDER, NIACINAMIDE, SODIUM BENZOATE, PIROCTONE OLAMINE, POLYQUATERNIUM-7, PHENOXYETHANOL, FRAGRANCE, BENZYL SALICYLATE, HEXYL CINNAMAL, LINALOOL
Key Ingredients
Activated Charcoal
Ingredients Details
Benzyl Salicylate
Common Name(s): Benzyl 2-hydroxybenzoate,salicylate ester
CAS Number: 118-58-1
DESCRIPTION
What It Does: Provides floral-balsamic scent with uv-absorbing fixative properties.
Why It's Used: Natural jasmine-associated fragrance ester with mild uv protection contribution for fragranced sun-exposed products.
How It Works: Salicylate ester absorbs uv-b mildly. provides fixative function by slowing evaporation of lighter fragrance top notes. naturally in jasmine absolute (1-3%). good skin absorption.
Typically Found In: Floral fragrances,sun-exposed products
TECHNICAL DETAILS
Primary Category: Fragrance component – floral fixative
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.001%–1%
SOURCING & ETHICS
Vegan Status: Yes – from jasmine absolute, or synthetic
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 – very low
Comedogenicity Rating: 0/5 – non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Eu cosmetics regulation: declared fragrance allergen. ifra guidelines apply.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Benzyl salicylate's salicylate moiety provides uv absorption in the uvb range (absorbs at 295-315nm) despite not being a registered uv filter. its occurrence in jasmine absolute means natural jasmine-fragranced products inherently contain a mild uv absorber – an incidental benefit of the natural fragrance chemistry that wasn't intentionally designed as photoprotection.
Last Verified: Cosing database,ifra standards
Primary Sources: 2026-03-12
Charcoal Powder
Common Name(s): Activated charcoal/fuller's earth,pore cleansing adsorbent,detoxifying clay
CAS Number: N/a
DESCRIPTION
What It Does: Physically adsorbs excess sebum, environmental pollution particulates, and skin surface impurities into the porous structure, purifies pores during mask application, and provides the 'detox' pore-drawing action validated by the visible sebum and debris transfer to the mask on removal.
Why It's Used: Provides genuine documented high-capacity physical adsorption — not a marketing claim but a measurable adsorbent capacity. activated charcoal's ~2000 m²/g surface area adsorbs sebum lipids and particulate pollutants through van der waals forces at concentrations no clay or silica alternative can match.
How It Works: Activated charcoal's turbostratic graphite structure (disordered graphene layers) provides pore sizes of 0.5–50 nm covering micro, meso, and macro pore ranges. sebum lipids adsorb into mesopores (2–50 nm) via van der waals forces; pollutant pahs adsorb via π-π stacking with graphene rings; the high-capacity adsorption drives equilibrium-driven partitioning from pore to charcoal surface.
Typically Found In: Charcoal masks,pore purifying,detox
TECHNICAL DETAILS
Primary Category: Active ingredient – mineral / metal active
Secondary Functions: Antimicrobial,sebum regulation,antioxidant enzyme cofactor
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 5%–30%
SOURCING & ETHICS
Vegan Status: Yes
Halal Status: Yes
Source Notes: Mineral/inorganic compound. cosmetic or pharmaceutical grade.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 – very low
Comedogenicity Rating: 0/5 – non-comedogenic
Sensitivity Concerns: Non-irritating at recommended concentrations.
Safe for Sensitive Skin: Yes at recommended concentrations
SAFETY & COMPATIBILITY
Safety Profile: Excellent safety profile at cosmetic concentrations. ewg score: 1–2.
Works Well With: Niacinamide,salicylic acid,other actives
Avoid Combining With: No significant incompatibilities at standard concentrations
SCIENTIFIC NOTE
Activated charcoal's adsorption capacity (1–3 g sebum/g charcoal) significantly exceeds kaolin clay (~0.5 g/g) and bentonite (~0.8 g/g) — the higher porosity-to-mass ratio from carbonisation providing the most efficient sebum adsorption per gram of any cosmetic adsorbent.
Last Verified: Cosing database,activated charcoal pore adsorption capacity review
Primary Sources: 2026-03-12
Decyl Glucoside
Common Name(s): Capryl glucoside,apg surfactant,alkyl polyglucoside
CAS Number: 68515-73-1
DESCRIPTION
What It Does: Provides gentle non-ionic cleansing from natural glucose-derived surfactant chemistry.
Why It's Used: Leading natural-origin surfactant for green/natural formulations requiring gentle, non-ionic cleansing with excellent biodegradability credentials.
How It Works: Non-ionic surfactant with glucoside headgroup and decyl (c10) chain provides mild cleansing via micelle formation. non-ionic character provides lower irritation potential than anionic surfactants. fully biodegradable and from renewable sources.
Typically Found In: Natural cleansers,baby products,green beauty formulas,scalp cleansers
TECHNICAL DETAILS
Primary Category: Functional ingredient – alkyl glucoside surfactant
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 2%–20%
SOURCING & ETHICS
Vegan Status: Yes – from glucose (plant) and fatty alcohols
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 – very low
Comedogenicity Rating: 0/5 – non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Good safety profile at recommended concentrations. ewg score: 1–2.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Alkyl glucosides' (apgs) non-ionic character means they have no electrical charge that could interact with skin surface proteins and phospholipids – a key reason for their exceptional mildness. ionic surfactants (sulfates, carboxylates) bind to positively charged protein lysine/arginine residues causing denaturation; apgs have no such binding affinity.
Last Verified: Cosing database,cir safety assessment
Primary Sources: 2026-03-12
Disodium Edta
Common Name(s): Edathamil disodium,edta disodium,versene 100
CAS Number: 139-33-3
DESCRIPTION
What It Does: Provides metal ion chelation to prevent product degradation and boost preservative and antioxidant efficacy.
Why It's Used: The most essential stability ingredient in cosmetics — disodium edta's metal chelation prevents rancidity, discoloration, and preservative failure caused by trace metal contamination in virtually all aqueous cosmetic formulations.
How It Works: Ethylenediaminetetraacetic acid provides six potential coordination sites for metal ions (aminodiacetate groups). chelates ca²⁺, mg²⁺ (stability), fe³⁺ (fenton radical prevention), cu²⁺ (oxidase inhibition). disrupts gram-negative bacterial outer membrane by chelating membrane calcium, enhancing preservative penetration.
Typically Found In: Virtually all aqueous cosmetics — creams, lotions, shampoos, toners
TECHNICAL DETAILS
Primary Category: Functional ingredient – chelating agent
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.005%–0.1%
SOURCING & ETHICS
Vegan Status: Yes – synthetic
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 – very low
Comedogenicity Rating: 0/5 – non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Good safety profile at recommended concentrations. ewg score: 1–2.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Disodium edta's preservative potentiation against gram-negative bacteria is mechanistically elegant: gram-negative outer membranes contain lipopolysaccharide stabilised by calcium and magnesium bridges. edta chelates these metal ions, destabilising the lps layer and creating pores that allow hydrophobic preservatives (phenoxyethanol, parabens) to penetrate — converting gram-negative-resistant preservatives into broad-spectrum ones.
Last Verified: Cosing database,cir safety assessment
Primary Sources: 2026-03-12