
Highlights
WHAT IS IT?
Rose Water Toner with multiple natural extracts
FEATURES
Contains rose extracts, hyaluronic acid, citric acid, glycerin, calendula extracts; moisturizes skin; reduces dryness; provides instant plumping; suitable for all skin types; alcohol-free; cruelty-free; paraben-free; mineral oil-free; SLS-free
BEST FOR
all skin types
CHECKS
Mineral Oil Free, SLS Free, Cruelty-Free, Paraben Free, Alcohol Free
Who Is It For?
For Men & Women All AgesWhat Does It Help With?
Hydration Skin Freshening Eventoning Anti-inflammatory Antibacterial Antioxidant PropertiesBudget
Affordable (under $30)How To Use
Which routine should it be used in?
Instructions:
Key Information
What Plum Says
Product Description:
The second step to your skincare regime has a new entry and it's here to stay. STRAIGHT FROM THE ROSE VALLEY IN BULGARIA: This toner contains the best of a timeless skincare ingredient, rose extracts, along with new-age favourites like hyaluronic acid, citric acid, glycerin and calendula extracts. Together they make the perfect blend to keep your skin even-toner and fresh. CONTAINS HYALURONIC ACID: Moisturizes skin, reduces dryness and provides instant plumping. FOR ALL SKIN TYPES: Yes, it's true. The witch hazel and rose extracts bring the pre-tightening and antioxidant properties for oily skin, the calendula extracts bring anti-inflammatory and antibacterial properties for sensitive skin and the hyaluronic acid acts as an instant humectant that hydrates your skin. MADE WITH LOVE: FDA Approved | Mineral Oil Free | SLS Free | Cruelty-Free | Paraben Free | For All Skin Types | For Men & Women | Use in All Seasons
About the Brand:
Ingredients Overview
Ingredients List
Aqua, Rosa Damascena (Rose) Flower Water, PEG-40 Hydrogenated Castor Oil, Hamamelis Virginiana (Witch Hazel) Leaf Extract, Hydrolyzed Sodium Hyaluronate, Calendula Officinalis Flower Extract, Phenoxyethanol, Ethylhexylglycerin, Sodium Gluconate
Key Ingredients
rose-extracts, hyaluronic-acid, calendula-extracts
Ingredients Details
Calendula Officinalis Flower Extract
Common Name(s): Calendula officinalis flower extract,botanical extract,phytochemical active
CAS Number: N/a
DESCRIPTION
What It Does: Provides antioxidant protection, anti-inflammatory activity, and skin conditioning from polyphenols, terpenoids, and phytochemicals in the extract.
Why It's Used: Natural plant extracts provide multi-functional phytochemical profiles supporting concurrent skin care claims from one ingredient with authentic botanical heritage.
How It Works: Polyphenols scavenge ros via hโข donation; terpenoids inhibit nf-kb or cox inflammatory pathways; vitamins and minerals provide cofactor skin nutrition.
Typically Found In: Botanical skin care,natural products
TECHNICAL DETAILS
Primary Category: Active ingredient โ antioxidant
Secondary Functions: Free radical scavenging,anti-aging
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.1%โ30%
SOURCING & ETHICS
Vegan Status: Conditional
Halal Status: Conditional
Source Notes: Plant-derived extract or synthetic.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Non-irritating; well-tolerated.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Excellent safety profile. ewg score: 1.
Works Well With: Vitamin c,vitamin e,ferulic acid,spf,other antioxidants
Avoid Combining With: No significant incompatibilities
SCIENTIFIC NOTE
Plant secondary metabolites evolved for uv photoprotection and pathogen defence โ mechanisms directly applicable to cosmetic antioxidant and anti-inflammatory activity in human skin.
Last Verified: Cosing database,calendula officinalis flower extrac botanical review
Primary Sources: 2026-03-12
Ethylhexylglycerin
Common Name(s): Octylglycerin,2-ethylhexyl glycerol ether,sensiva sc 10
CAS Number: 70445-33-9
DESCRIPTION
What It Does: Provides antimicrobial skin conditioning with deodorant activity and preservation system enhancement.
Why It's Used: Multifunctional clean beauty preservation active โ ethylhexylglycerin provides antimicrobial, deodorant, and skin conditioning in a single ingredient accepted in most natural cosmetic certification schemes.
How It Works: Glycerol ether provides antimicrobial via bacterial membrane phospholipid disruption. deodorant activity via reduction of underarm lipase enzyme activity (similar mechanism to triethyl citrate). skin conditioning from glycerol humectant component. synergistic with phenoxyethanol and diols.
Typically Found In: Natural preservation systems,deodorants,skin conditioning products
TECHNICAL DETAILS
Primary Category: Functional ingredient โ antimicrobial glycerol ether
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.1%โ0.5%
SOURCING & ETHICS
Vegan Status: Yes โ synthetic
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Good safety profile at recommended concentrations. ewg score: 1โ2.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Ethylhexylglycerin's deodorant mechanism is pharmacologically identical to triethyl citrate: both inhibit skin surface microbial lipase enzymes that convert odourless triglycerides to odorous free fatty acids. the glycerol ether structure of ethylhexylglycerin, combined with the 2-ethylhexyl chain, provides lipase inhibition similar to ester-based lipase inhibitors from a different chemical class.
Last Verified: Cosing database,schรผlke sensiva sc 10 technical data,cir safety assessment
Primary Sources: 2026-03-12
Hydrolyzed Sodium Hyaluronate
Common Name(s): Hyaluronic acid,gold standard humectant,multi-weight skin plumper
CAS Number: N/a
DESCRIPTION
What It Does: Hydrates skin at multiple depths depending on mw, provides visible plumping from dermal water retention, reduces tewl, and supports barrier integrity and fibroblast proliferation.
Why It's Used: The reference humectant in cosmetics โ ha's 1,000ร water binding capacity, skin-endogenous origin, and compatibility with all skin types make it the standard against which all humectants are benchmarked.
How It Works: High-mw ha (>1000 kda) films the surface reducing tewl; medium-mw (100โ1000 kda) hydrates outer epidermis; low-mw (<50 kda) reaches dermis for plumping. each weight class binds water through carboxylate and amide group h-bonding across the (glcua-glcnac)โ disaccharide backbone.
Typically Found In: Hydrating serums,moisturisers,anti-aging
TECHNICAL DETAILS
Primary Category: Functional ingredient โ humectant
Secondary Functions: Tewl reduction,skin plumping
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.01%โ2%
SOURCING & ETHICS
Vegan Status: Yes
Halal Status: Yes
Source Notes: Synthetic or naturally derived. excellent aqueous solubility.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Non-irritating; suitable for all skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Excellent safety profile. ewg score: 1.
Works Well With: Ceramides,emollients,occlusives,glycerin,hyaluronic acid
Avoid Combining With: No significant incompatibilities
SCIENTIFIC NOTE
Ha production by streptococcus zooepidemicus fermentation provides high-purity, animal-free hyaluronic acid at molecular weights 50 kdaโ3 mda โ batch selection determines the intended skin depth target.
Last Verified: Cosing database,hyaluronic acid multi-weight humectant review
Primary Sources: 2026-03-12
Peg-40 Hydrogenated Castor Oil
Common Name(s): Peg-based nonionic emulsifier,ethoxylate surfactant,o/w solubiliser
CAS Number: N/a
DESCRIPTION
What It Does: Stabilises o/w emulsions by reducing interfacial tension, solubilises oils and fragrances in aqueous systems, and wets oil-phase components for improved formulation homogeneity.
Why It's Used: Peg emulsifiers are selected for their precise hlb, broad ph stability (unlike soap emulsifiers that lose function at acidic ph), and compatibility with both anionic and cationic co-ingredients in the formulation system.
How It Works: Peg chain length determines hlb: longer peg = higher hlb = more hydrophilic = better o/w emulsification. at the o/w interface, the peg chain extends into the water phase forming a hydrated steric barrier that prevents droplet coalescence. nonionic character provides ph-independent function across the full cosmetic ph range.
Typically Found In: Emulsions,fragrance solubilisation
TECHNICAL DETAILS
Primary Category: Active ingredient โ cosmetic active
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 1%โ10%
SOURCING & ETHICS
Vegan Status: Yes
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Good safety profile at recommended concentrations. ewg score: 1โ2.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Mixed peg emulsifier systems (e.g., peg-100 stearate + glyceryl stearate) form more cohesive interfacial films than single emulsifiers โ the geometric complementarity of the co-emulsifier pair providing better mechanical emulsion stability than either component alone.
Last Verified: Cosing database,peg-40 hydrogenated castor oil peg emulsifier review
Primary Sources: 2026-03-12