
Highlights
WHAT IS IT?
Gel cream moisturizer with hyaluronic acid complex with 4 molecular sizes
FEATURES
Lightweight gel, Oil-free, Non-greasy, Long-lasting multi-layer hydration, Retains moisture, Microbiome-friendly, Enriched with prebiotics, Contains natural sugar and squalane to prevent moisture loss
BEST FOR
all
CHECKS
Does not contain oil, not greasy
Who Is It For?
Women And Men All Skin TypesWhat Does It Help With?
Hydration Moisture Retention Supporting Skin Microbiome Soft And Plump SkinBudget
Affordable (under $30)How To Use
Which routine should it be used in?
Instructions:
Key Information
What Plum Says
Product Description:
Dive into deeper hydration. Let your skin pull in moisture like a pro with the power of 1% hyaluronic acid complex packed with 4 molecular sizes. This multi-molecular marvel dives deep to hydrate multiple layers of your skin, leaving it plump and ready to turn heads. Lock it, love it. Skin's support system. Prebiotics are here to support your skin's microbiome, the tiny community of good bacteria working tirelessly behind the scenes. When you take care of this hardworking team, they ensure your skin looks, feels, and functions at its best. Think of it as giving your skin's inner circle a little love, and in return it will keep your hydration lasting and your skin happy. Care for it and it will definitely return the favour. Seal the deal on hydration with natural sugars and squalane. This duo locks in moisture by preventing trans-epidermal water loss which is the main cause of dehydrated skin. By keeping moisture from evaporating, it ensures your skin stays soft and ready for anything. Moisture on lock, drama on hold.
About the Brand:
Ingredients Overview
Ingredients List
Aqua, Glycerin, Dimethicone, Rosa Damascena (Rose) Flower Water, Betaine, Xylitol, Inulin, Inositol, Caprylyl Methicone, PEG-12 Dimethicone/PPG-20 Crosspolymer, Sodium Hyaluronate Crosspolymer, Sodium Hyaluronate, Sodium Acetylated Hyaluronate, Hydrolyzed Sodium Hyaluronate, Pentylene Glycol, Saccharide Isomerate, Cyclodextrin, Squalane, Panthenol, Citric Acid, Sodium Citrate, Ammonium Acryloyldimethyltaurate/VP Copolymer, Sorbitol, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Ammonium Acryloyldimethyltaurate/Beheneth-25 Methacrylate Crosspolymer, Phenoxyethanol, Ethylhexylglycerin, Sodium Hydroxide, Sodium Gluconate, Fragrance (IFRA-Certified), CI 17200
Key Ingredients
bulgarian-rose-extract,1% hyaluronic acid,prebiotics,natural sugar,squalane
Ingredients Details
Ammonium Acryloyldimethyltaurate/beheneth-25 Methacrylate Crosspolymer
Common Name(s): Ammonium acryloyldimethyltaurate/beheneth-25 methacrylate crosspolymer
DESCRIPTION
What It Does: Delivers targeted skin-conditioning or bioactive benefits through a specific mechanism of action suited to the formulation's intended purpose.
Why It's Used: Specialty actives address specific skin concerns through targeted molecular mechanisms, providing efficacy beyond what base formulation ingredients alone can achieve.
How It Works: The bioactive compound interacts with specific molecular targets in skin cells or the extracellular matrix โ enzymes, receptors, structural proteins, or signaling molecules โ triggering beneficial biological responses.
Typically Found In: Serums,treatments,moisturizers,specialty products
TECHNICAL DETAILS
Primary Category: Specialty actives
Secondary Functions: Skin-conditioning,anti-aging
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.01โ5%
SOURCING & ETHICS
Vegan Status: Yes
Halal Status: Yes
Source Notes: Specialty active ingredient; check individual sourcing for vegan status.
SKIN COMPATIBILITY
Irritancy Rating: 1
Comedogenicity Rating: 0
Sensitivity Concerns: Low sensitization potential at recommended use concentrations.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Well-characterized cosmetic ingredient with established safety profile. generally non-irritating at typical use concentrations. suitable for leave-on and rinse-off cosmetics.
Works Well With: Niacinamide,hyaluronic acid,vitamin c,peptides
Avoid Combining With: Incompatible with oxidizing agents; check ph stability
SCIENTIFIC NOTE
Specialty actives typically work through enzyme inhibition (e.g., tyrosinase inhibition for brightening, mmp inhibition for anti-aging), receptor activation (e.g., retinoid receptors, ppar-ฮณ for barrier genes), or transcription factor modulation (e.g., nrf2 for antioxidant gene upregulation). structure-activity relationships determine potency and selectivity.
Last Verified: Cosing eu database; pcpc cosmetic ingredient safety reviews; ingredient-specific safety and efficacy literature
Primary Sources: 2025-01-15
Ammonium Acryloyldimethyltaurate/vp Copolymer
Common Name(s): Ammonium acryloyldimethyltaurate/vp copolymer
DESCRIPTION
What It Does: Delivers targeted skin-conditioning or bioactive benefits through a specific mechanism of action suited to the formulation's intended purpose.
Why It's Used: Specialty actives address specific skin concerns through targeted molecular mechanisms, providing efficacy beyond what base formulation ingredients alone can achieve.
How It Works: The bioactive compound interacts with specific molecular targets in skin cells or the extracellular matrix โ enzymes, receptors, structural proteins, or signaling molecules โ triggering beneficial biological responses.
Typically Found In: Serums,treatments,moisturizers,specialty products
TECHNICAL DETAILS
Primary Category: Specialty actives
Secondary Functions: Skin-conditioning,anti-aging
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.01โ5%
SOURCING & ETHICS
Vegan Status: Yes
Halal Status: Yes
Source Notes: Specialty active ingredient; check individual sourcing for vegan status.
SKIN COMPATIBILITY
Irritancy Rating: 1
Comedogenicity Rating: 0
Sensitivity Concerns: Low sensitization potential at recommended use concentrations.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Well-characterized cosmetic ingredient with established safety profile. generally non-irritating at typical use concentrations. suitable for leave-on and rinse-off cosmetics.
Works Well With: Niacinamide,hyaluronic acid,vitamin c,peptides
Avoid Combining With: Incompatible with oxidizing agents; check ph stability
SCIENTIFIC NOTE
Specialty actives typically work through enzyme inhibition (e.g., tyrosinase inhibition for brightening, mmp inhibition for anti-aging), receptor activation (e.g., retinoid receptors, ppar-ฮณ for barrier genes), or transcription factor modulation (e.g., nrf2 for antioxidant gene upregulation). structure-activity relationships determine potency and selectivity.
Last Verified: Cosing eu database; pcpc cosmetic ingredient safety reviews; ingredient-specific safety and efficacy literature
Primary Sources: 2025-01-15
Betaine
Common Name(s): Trimethylglycine,tmg,natural betaine
CAS Number: 107-43-7
DESCRIPTION
What It Does: Provides osmoprotective humectant conditioning with anti-irritant and mild foam-boosting activity.
Why It's Used: Natural-origin multifunctional osmolyte from sugar beet providing hydration, anti-irritancy, and conditioning in virtually every cosmetic category.
How It Works: Quaternary ammonium betaine provides zwitterionic character for water binding via ionic hydration. osmoprotective function at 100โ500mm as compatible solute protecting cells from osmotic stress. reduces surfactant irritation by competing with sls for protein binding sites. mild foam enhancement.
Typically Found In: Virtually all categories โ moisturisers, shampoos, cleansers
TECHNICAL DETAILS
Primary Category: Functional ingredient โ humectant
Secondary Functions: Tewl reduction,skin plumping
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.5%โ10%
SOURCING & ETHICS
Vegan Status: Yes โ from beta vulgaris (sugar beet) molasses
Halal Status: Yes
Source Notes: Synthetic or naturally derived. excellent aqueous solubility.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Non-irritating; suitable for all skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Excellent safety profile. ewg score: 1.
Works Well With: Ceramides,emollients,occlusives,glycerin,hyaluronic acid
Avoid Combining With: No significant incompatibilities
SCIENTIFIC NOTE
Betaine's anti-irritant mechanism for surfactant systems involves competitive protein protection: betaine at high concentrations preferentially interacts with skin proteins, occupying binding sites that would otherwise be occupied by surfactant molecules causing protein denaturation. this competition reduces available protein binding for irritating surfactants, explaining betaine's well-documented ability to reduce sls irritation when co-formulated.
Last Verified: Cosing database,craig betaine osmoprotective review,cir safety assessment
Primary Sources: 2026-03-12
Caprylyl Methicone
Common Name(s): Caprylyl methicone,specialty silicone polymer,conditioning performance silicone
CAS Number: N/a
DESCRIPTION
What It Does: Provides specialty silicone performance โ elastomeric skin feel, water-soluble silicone activity, or enhanced hair cuticle conditioning โ depending on the specific functional modification.
Why It's Used: Specialty silicones deliver performance profiles unavailable from standard dimethicone: amine-modified (amodimethicone) provides the strongest hair cuticle substantivity; crosslinked elastomers provide the unique velvet-bounce feel; peg-grafted forms provide water compatibility.
How It Works: Functional modification determines mechanism: amine groups (amodimethicone) electro-statically bind negatively charged hair cuticle providing substantive conditioning deposition; crosslinks create elastic network providing deformation-recovery (velvet feel); peg grafts increase hlb providing water miscibility.
Typically Found In: Hair conditioners,primers,specialty formulas
TECHNICAL DETAILS
Primary Category: Functional ingredient โ emollient
Secondary Functions: Barrier sealing,softening
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.5%โ20%
SOURCING & ETHICS
Vegan Status: Yes
Halal Status: Yes
Source Notes: Plant-derived, synthetic or animal-derived. verify source.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 1/5 โ low; formulation-dependent
Sensitivity Concerns: Non-irritating.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Excellent safety profile. ewg score: 1.
Works Well With: Humectants,ceramides,actives as carrier
Avoid Combining With: No significant incompatibilities
SCIENTIFIC NOTE
Amodimethicone's amine groups have pka ~9 โ at typical conditioner ph 4โ5, they are fully protonated (โnhโโบ) providing maximum cationic character for electrostatic attraction to negatively charged damaged hair cuticle.
Last Verified: Cosing database,specialty silicone performance review
Primary Sources: 2026-03-12