Plum 5% Niacinamide Face Serum With Amino Acid - Fades Blemishes & Brightens Skin, Beginner-Friendly 30 ml

Plum

Plum 5% Niacinamide Face Serum With Amino Acid - Fades Blemishes & Brightens Skin, Beginner-Friendly 30 ml

Plum 5% Niacinamide Face Serum With Amino Acid - Fades Blemishes & Brightens Skin, Beginner-Friendly 30 ml

Plum

plum-5-niacinamide-face-serum-with-amino-acid-fades-blemishes-brightens-skin-beginner-friendly-30-ml

Serum

10084789682469

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Morning
Evening
Both

How often will you use this product?

Everyday
Every other day
Every 3 days
Every 4 days
Every 5 days
Every 6 days
Once a week
Twice a week
On specific days
As needed
On rotation

Notes

Add to Routine
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Compatibility Score

0%

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Highlights

WHAT IS IT?

Face Serum, 8 essential amino acids

FEATURES

Lightweight, quick-absorbing, beginner-friendly 5% Niacinamide, infused with skin-brightening rice water & nourishing blend of amino acids, helps keep skin clear, smooth & hydrated

BEST FOR

sensitive

CHECKS

Does not contain fragrance, alcohol, parabens (implied by '100% vegan' and 'fragrance-free')

Who Is It For?

All Skin Types No Specific Age Or Gender Mentioned

What Does It Help With?

Clears Blemishes Improves Skin Texture Brightens Skin Keeps Skin Clear Smooth & Hydrated

Budget

Mid-range ($30-$75)

How To Use

Which routine should it be used in?

Morning
Evening
 
Cleanse
Tone
Eyecare
Serum
Moisturize
Suncare
 

Instructions:

Not explicitly stated in content

Key Information

Vegan
Cruelty-free
Sensitive-safe
Non-comedogenic
Hypoallergenic
Microbiome-safe
Preservative-free
Eco-friendly
Pregnancy-safe
Oil-free

What Plum Says

Product Description:

New to serums & actives? This lightweight, quick-absorbing, beginner-friendly 5% Niacinamide Face Serum infused with the goodness of skin-brightening rice water & a nourishing blend of 8 essential amino acids is the perfect start to help keep your skin clear, smooth & hydrated!

About the Brand:

Ingredients Overview

Ingredients List

Aqua, Glycerin, Niacinamide (5%), Propanediol, Lysine, Histidine, Arginine, Aspartic Acid, Threonine, Serine, Glutamic Acid, Proline, Glycine, Alanine, Valine, Methionine, Isoleucine, Leucine, Tyrosine, Phenylalanine, Cysteine, Oryza Sativa (Rice) Extract, Pentylene Glycol, Rosa Damascena (Rose) Flower Water, Ethoxydiglycol, Cucumis Sativus (Cucumber) Extract, Sodium PCA, Diglycerin, Urea, Hydrolyzed Rice Protein, Sorbitol, PCA, Allantoin, Lactic Acid, Methyl Gluceth-20, Benzyl Alcohol, Hydroxyacetophenone, Caprylyl Glycol, Cyclodextrin, Xanthan Gum, Hydroxyethylcellulose, Sodium Gluconate

Key Ingredients

Niacinamide,Rice Water, Amino Acid Complex

Ingredients Details

Alanine

Common Name(s): L-alanine,2-aminopropanoic acid

CAS Number: 56-41-7

DESCRIPTION

What It Does: Provides nmf-type humectant moisture retention and skin conditioning.

Why It's Used: Simple, well-tolerated nmf amino acid humectant for skin conditioning formulations.

How It Works: Small methyl side chain contributes to protein hydrophobic core but as free amino acid provides direct humectant activity via amino and carboxyl groups. converted to pyruvate for cellular atp production via gluconeogenesis.

Typically Found In: Nmf moisturizers,skin conditioning products

TECHNICAL DETAILS

Primary Category: Active ingredient โ€“ amino acid

Secondary Functions: Nmf component,cellular energy

Application Areas:

Facial Skincare

Body Care

Hair Care

Beard Care

Color Cosmetics (Makeup)

Dietary/Oral Supplements

Typical Concentration Range: 0.5%โ€“5%

SOURCING & ETHICS

Vegan Status: Yes โ€“ plant-derived or synthetic

Halal Status: Yes

Source Notes: Fermentation-derived or synthetic. natural skin component.

SKIN COMPATIBILITY

Irritancy Rating: 1/5 โ€“ very low

Comedogenicity Rating: 0/5 โ€“ non-comedogenic

Sensitivity Concerns: Non-irritating; endogenous skin molecule.

Safe for Sensitive Skin: Yes

SAFETY & COMPATIBILITY

Safety Profile: Excellent safety profile. natural skin nmf component. ewg score: 1.

Works Well With: Hyaluronic acid,ceramides,peptides,other amino acids

Avoid Combining With: No significant incompatibilities

SCIENTIFIC NOTE

Free alanine is among the most abundant amino acids in the stratum corneum nmf, where it contributes to the aqueous phase hydration that keeps the stratum corneum flexible and functional.

Last Verified: Cosing database,cir safety assessment

Primary Sources: 2026-03-12

Allantoin

Common Name(s): 5-ureidohydantoin,glyoxyldiureide,aluminum dihydroxy allantoinate

CAS Number: 97-59-6

DESCRIPTION

What It Does: Soothes irritation, accelerates wound healing, promotes skin cell renewal, and provides mild keratolytic exfoliation.

Why It's Used: Gold standard multi-function soothing active โ€“ one of the most widely used cosmetic ingredients across all product types for its exceptional tolerability and clinically proven multi-action skin conditioning.

How It Works: Promotes keratinocyte proliferation and fibroblast migration for wound healing. mild keratolytic activity by disrupting corneocyte binding. anti-irritant via direct protein binding and anti-inflammatory cytokine reduction. humectant activity via hydroxyl groups.

Typically Found In: Post-procedure products,sensitive skin formulas,wound care,anti-acne treatments,baby products

TECHNICAL DETAILS

Primary Category: Active ingredient โ€“ soothing / anti-inflammatory

Secondary Functions: Wound healing,keratolytic,anti-irritant

Application Areas:

Facial Skincare

Body Care

Hair Care

Beard Care

Color Cosmetics (Makeup)

Dietary/Oral Supplements

Typical Concentration Range: 0.1%โ€“2%

SOURCING & ETHICS

Vegan Status: Yes โ€“ synthetic or comfrey-derived

Halal Status: Yes

Source Notes: Plant-derived extract or synthetic.

SKIN COMPATIBILITY

Irritancy Rating: 1/5 โ€“ very low

Comedogenicity Rating: 0/5 โ€“ non-comedogenic

Sensitivity Concerns: Exceptionally well-tolerated; suitable for all skin types including baby and compromised skin.

Safe for Sensitive Skin: Yes โ€“ particularly recommended for sensitive skin

SAFETY & COMPATIBILITY

Safety Profile: Excellent safety profile. ewg score: 1.

Works Well With: Ceramides,panthenol,allantoin,hyaluronic acid,centella asiatica

Avoid Combining With: No significant incompatibilities

SCIENTIFIC NOTE

Allantoin's keratinocyte proliferation stimulation occurs via receptor-mediated signaling (possibly machr activation) rather than non-specific irritation-driven proliferation, making it a true wound-healing stimulant rather than a pro-inflammatory proliferative signal.

Last Verified: Cosing database,cir safety assessment,araรบjo et al. allantoin review

Primary Sources: 2026-03-12

Arginine

Common Name(s): L-arginine,2-amino-5-guanidinopentanoic acid

CAS Number: 74-79-3

DESCRIPTION

What It Does: Conditions skin, attracts moisture, supports wound healing, and improves microcirculation via no synthesis.

Why It's Used: Multi-functional amino acid for skin hydration, conditioning, and wound healing in peptide and nmf formulations.

How It Works: Guanidinium group binds water (humectant). substrate for nitric oxide synthase (enos) producing nitric oxide that vasodilates capillaries improving skin nutrition. stimulates fibroblast proliferation for wound healing.

Typically Found In: Anti-aging serums,wound healing products,nmf moisturizers,scalp treatments

TECHNICAL DETAILS

Primary Category: Active ingredient โ€“ amino acid

Secondary Functions: Wound healing,microcirculation,nmf component

Application Areas:

Facial Skincare

Body Care

Hair Care

Beard Care

Color Cosmetics (Makeup)

Dietary/Oral Supplements

Typical Concentration Range: 0.5%โ€“5%

SOURCING & ETHICS

Vegan Status: Yes โ€“ plant-derived or synthetic

Halal Status: Yes

Source Notes: Fermentation-derived or synthetic. natural skin component.

SKIN COMPATIBILITY

Irritancy Rating: 1/5 โ€“ very low

Comedogenicity Rating: 0/5 โ€“ non-comedogenic

Sensitivity Concerns: Non-irritating; endogenous skin molecule.

Safe for Sensitive Skin: Yes

SAFETY & COMPATIBILITY

Safety Profile: Excellent safety profile. natural skin nmf component. ewg score: 1.

Works Well With: Hyaluronic acid,ceramides,peptides,other amino acids

Avoid Combining With: No significant incompatibilities

SCIENTIFIC NOTE

Arginine is a conditionally essential amino acid in wound healing where local demand exceeds synthesis capacity. topical arginine provides the nos substrate locally for no-mediated vasodilation and immune cell function in healing tissue.

Last Verified: Cosing database,cir safety assessment,witte & barbul arginine wound healing review

Primary Sources: 2026-03-12

Aspartic Acid

Common Name(s): Aminosuccinic acid,l-aspartate

CAS Number: 56-84-8

DESCRIPTION

What It Does: Provides nmf amino acid conditioning with cell energy metabolic support.

Why It's Used: Nmf acidic amino acid providing skin conditioning from naturally-occurring dicarboxylic amino acid in natural moisturising factor complex.

How It Works: Dicarboxylic amino acid provides dual water-binding ionic sites. aspartate shuttle for cell energy metabolism (nadh transport into mitochondria). mild keratolytic from dicarboxylic acid aha-like activity. nmf component providing moisture retention.

Typically Found In: Nmf-based moisturisers,skin conditioning products

TECHNICAL DETAILS

Primary Category: Active ingredient โ€“ acidic nmf amino acid

Secondary Functions: Skin conditioning

Application Areas:

Facial Skincare

Body Care

Hair Care

Beard Care

Color Cosmetics (Makeup)

Dietary/Oral Supplements

Typical Concentration Range: 0.5%โ€“5%

SOURCING & ETHICS

Vegan Status: Yes โ€“ fermentation

Halal Status: Yes

Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.

SKIN COMPATIBILITY

Irritancy Rating: 1/5 โ€“ very low

Comedogenicity Rating: 0/5 โ€“ non-comedogenic

Sensitivity Concerns: Well-tolerated by most skin types.

Safe for Sensitive Skin: Yes

SAFETY & COMPATIBILITY

Safety Profile: Good safety profile at recommended concentrations. ewg score: 1โ€“2.

Works Well With: Standard skincare actives

Avoid Combining With: No known significant incompatibilities

SCIENTIFIC NOTE

Aspartic acid's dicarboxylic structure provides dual-site water binding via both alpha and beta carboxylate groups, providing greater molar water retention than monocarboxylic amino acids at equivalent concentration. this dual-site humectancy makes aspartic acid one of the most hydrating single amino acids per mole โ€” a quantitative advantage of its dicarboxylic structure.

Last Verified: Cosing database,cir safety assessment

Primary Sources: 2026-03-12