
OGX
OGX Blonde Enhance + Purple Toning Shampoo
Banish unwanted, brassy tones with OGX Blonde Enhance + Purple Toning Shampoo for silver, pre-lightened or natural blonde hair. Formulated with strengthening ingredients like keratin.
Sulfate-free
Paraben-free
Color-safe
Color Fading
Brassiness
Color-treated
Optimized for Your Environment & Lifestyle
Your Biodata Compatibility Analysis
Based on your 6 hair health indices and environmental factors
Poor Match
Significant incompatibilities
Growth Cycle Health Index
Hair Match
Hair Health Index Alignment
Optimal for OSI, SSI, DI, HSI
Ingredient Efficacy
Matching Ingredient Score
Environment Compatibility
Current UV, Air Quality & Humidity
Why This Works for Your Specific Profile
Damage Index:
Healthy to moderately damaged hair experiences over-conditioning or protein overload causing limpness or rigidity
Water Quality:
Soft or moderately hard water does not require intensive treatment causing over-cleansing and dryness
Hair:
Closed cuticles resist product penetration causing surface buildup without internal benefits
Active Lifestyle:
High activity and frequent washing rapidly strip product benefits requiring excessive reapplication
Your Hair Profile Integration
Your Hair Archetype
Density Level
Washing Frequency
Shedding Level
Oil Level
Your Hair Health Indices
Oil Secretion (OSI)
Very low oil production
Scalp Sensitivity (SSI)
Very low sensitivity
Growth Rate (CMR)
Poor metabolism rate
Damage Index (DI)
Minimal damage
Hair Strength (HSI)
Very weak strength
Softness Index (SI)
Significant improvement needed
Water & Environmental Integration
Water:
Expected Results & Timeline
Key Highlights
What is it?
Purple toning shampoo with keratin, purple fig, and iris
Who Is It For
Adults
Budget
$10.69 - $21.38
Timeline
Results may vary
Why Youโll Love It
What Does It Help With?
Brassiness, Color Fading
Best for
Color-treated hair
Features
Highly pigmented formula to brighten and color-correct yellow tones, protects from color fade, free of sulfated surfactants and parabens
Checks
Sulfate-free, Paraben-free
Ingredients Overview
Ingredients List
water-aqua, sodium-c14-16-olefin-sulfonate, cocamidopropyl-betaine, hydrolyzed-keratin, ficus-carica-fig-fruit-extract, iris-germanica-florentina-root-extract, polyquaternium-22, peg-7-amodimethicone, linoleamidopropyl-pg-dimonium-chloride-phosphate, polyquaternium-39, glycerin, sodium-hydrolyzed-potato-starch-dodecenylsuccinate, peg-150-pentaerythrityl-tetrastearate, ppg-2-hydroxyethyl-cocamide, propylene-glycol, hexylene-glycol, sodium-citrate, citric-acid, sodium-hydroxide, sodium-benzoate, fragrance-parfum, ext-violet-2-ci-60730
Key Ingredients
hydrolyzed-keratin, ficus-carica-fig-fruit-extract, iris-germanica-florentina-root-extract
Ingredients Details
Glycerin
Common Name(s): Glycerol,glycerine,1,2,3-propanetriol
CAS Number: 56-81-5
DESCRIPTION
What It Does: Glycerin pulls water from the environment and deeper skin layers into the outer skin layer (epidermis), boosting moisture levels and keeping skin soft, smooth, and plump.
Why It's Used: It is used in virtually every moisturizer, serum, and cleanser because it is highly effective at hydrating skin, is well-tolerated by all skin types, and enhances the texture and spreadability of formulations.
How It Works: As a humectant, glycerin forms hydrogen bonds with water molecules, trapping them in the skin. it also reinforces the skin barrier by integrating into lipid structures between skin cells.
Typically Found In: Moisturizers,serums,cleansers,toners,sheet masks,sunscreens,body lotions,shampoos,conditioners
TECHNICAL DETAILS
Primary Category: Humectant
Secondary Functions: Skin barrier support,emollient,solvent
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 1%โ30% (typical: 3โ10%)
SOURCING & ETHICS
Vegan Status: Yes โ plant-derived (coconut, soy, palm) or synthetic
Halal Status: Yes โ when plant-derived or synthetic; verify source with supplier
Source Notes: Derived from plant oils via hydrolysis or saponification; synthetic versions also available. palm-derived glycerin carries sustainability concerns.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low; non-irritating at all standard concentrations
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Extremely rare allergic reactions; generally safe for all skin types including sensitive and baby skin
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Widely recognized as safe. ewg hazard score: 1. no significant concerns for irritation, sensitization, or toxicity at typical concentrations (up to 50%).
Works Well With: Hyaluronic acid,ceramides,niacinamide,panthenol,urea,peptides,retinol,ahas/bhas
Avoid Combining With: No known incompatibilities at standard concentrations
SCIENTIFIC NOTE
Glycerin is an endogenous skin component found naturally in the stratum corneum. aquaporin-3 channels in keratinocytes facilitate glycerin transport, making it integral to natural skin hydration pathways.
Last Verified: Cosing database,cir safety assessment,ewg skin deep,inci decoder
Primary Sources: 2026-03-12
Polyquaternium-22
Common Name(s): Polyquaternium-22,inci ingredient,cosmetic active
CAS Number: N/a
DESCRIPTION
What It Does: Provides documented cosmetic activity from polyquaternium-22.
Why It's Used: Polyquaternium-22 delivers formulation value through its specific biological activity and established safety and efficacy.
How It Works: Source: polyquaternium-22. mechanism: documented in cosmetic literature. safety: cosing-reviewed. standard cosmetic use concentrations.
Typically Found In: Skin care formulations,active products
TECHNICAL DETAILS
Primary Category: Active ingredient โ antioxidant
Secondary Functions: Free radical scavenging,anti-aging
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.1%โ5%
SOURCING & ETHICS
Vegan Status: Conditional
Halal Status: Yes
Source Notes: Plant-derived extract or synthetic.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Non-irritating; well-tolerated.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Excellent safety profile. ewg score: 1.
Works Well With: Vitamin c,vitamin e,ferulic acid,spf,other antioxidants
Avoid Combining With: No significant incompatibilities
SCIENTIFIC NOTE
Polyquaternium-22 provides cosmetic activity through its characteristic mechanism. at standard concentrations it delivers documented biological activity with an established safety profile from cosmetic science literature and regulatory review.
Last Verified: Cosing database,polyquaternium-22 technical literature
Primary Sources: 2026-03-12
Polyquaternium-39
Common Name(s): Polyquaternium-39,cationic conditioning polymer,substantive film-former
CAS Number: N/a
DESCRIPTION
What It Does: Deposits a conditioning film on hair and skin through electrostatic attraction to negative cuticle/corneocyte surfaces, reduces hair-on-hair friction for improved combability and detangling, eliminates static charge buildup, and provides anti-frizz humidity resistance.
Why It's Used: Cationic polymers are the primary hair conditioning technology โ the permanent positive quaternary ammonium groups provide substantive deposition that resists rinsing, delivering persistent conditioning between washes unlike small-molecule cationic conditioners.
How It Works: At shampoo/conditioner ph 4.5โ5.5, hair cuticle carries net negative charge (isoelectric point ph ~3.5). polyquaternium cations undergo electrostatic attraction depositing on the cuticle surface. during rinsing, the deposited polymer film persists from reduced surface-solution equilibrium at low bulk concentration โ substantive deposition from favourable interfacial versus bulk partitioning.
Typically Found In: Shampoos,conditioners,leave-in products
TECHNICAL DETAILS
Primary Category: Active ingredient โ cosmetic active
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.1%โ3%
SOURCING & ETHICS
Vegan Status: Yes
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Good safety profile at recommended concentrations. ewg score: 1โ2.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Different polyquaternium numbers indicate different backbone chemistries: pq-7 (acrylamide/quaternary acrylate copolymer) for leave-on flexibility; pq-10 (hydroxyethylcellulose/quaternary ammonium) for substantive deposition; pq-11 (vp/dimethylaminoethyl methacrylate) for styling fixation.
Last Verified: Cosing database,polyquaternium-39 cationic conditioning deposition review
Primary Sources: 2026-03-12
Personalized Usage Instructions
How to Use
Step 1
Apply shampoo generously to wet hair, massage into a lather through to ends, rinse hair thoroughly
Step 2
After shampooing, follow with conditioner
Step 3
Results may vary
Medical Chemicals
Protein/Moisture
- Protein
pH Level
- Acidic
Porosity Taget
- High Porosity
Customized for Your Profile
Scalp Condtions
pH Balanced
Climate Suitability
Humid, Dry
Clinical Claims
Frequency
Apply shampoo generously to wet hair, massage into a lather through to ends, rinse hair thoroughly. After shampooing, follow with conditioner. Results may vary.
Product Information
Sulfate-free
Paraben-free