
Sexy Hair
I WANT MOISTURE Moisturizing Shampoo
SexyHair I WANT MOISTURE Moisturizing Shampoo & Conditioner. This formula with AquaGlow Technology is color-safe, tames frizz, and boosts shine by 60%*, giving you soft, glowy locks that demand attention. Flaunt your glamorous hair after just one use.
Color-safe
Protein-free
Dryness
Frizz
All Hair Types
Daily
Optimized for Your Environment & Lifestyle
Your Biodata Compatibility Analysis
Based on your 6 hair health indices and environmental factors
Poor Match
Significant incompatibilities
Growth Cycle Health Index
Hair Match
Hair Health Index Alignment
Optimal for OSI, SSI, DI, HSI
Ingredient Efficacy
Matching Ingredient Score
Environment Compatibility
Current UV, Air Quality & Humidity
Why This Works for Your Specific Profile
Damage Index:
Very healthy or severely damaged hair falls outside optimal treatment parameters
Water Quality:
Soft or moderately hard water does not require intensive treatment causing over-cleansing and dryness
Hair:
Closed cuticles resist product penetration causing surface buildup without internal benefits
Active Lifestyle:
High activity and frequent washing rapidly strip product benefits requiring excessive reapplication
Your Hair Profile Integration
Your Hair Archetype
Density Level
Washing Frequency
Shedding Level
Oil Level
Your Hair Health Indices
Oil Secretion (OSI)
Very low oil production
Scalp Sensitivity (SSI)
Very low sensitivity
Growth Rate (CMR)
Poor metabolism rate
Damage Index (DI)
Minimal damage
Hair Strength (HSI)
Very weak strength
Softness Index (SI)
Significant improvement needed
Water & Environmental Integration
Water:
Expected Results & Timeline
Key Highlights
What is it?
Moisturizing shampoo with 20 ingredients
Who Is It For
All ages, all genders
Budget
$20.95 - $41.90
Timeline
After just one use
Why Youโll Love It
What Does It Help With?
Dryness, frizz
Best for
Dryness
Features
Color-safe, tames frizz, boosts shine by 60%, improves manageability by 93%
Checks
Cruelty Free, Sustainable Packaging
Ingredients Overview
Ingredients List
aqua-water-eau, sodium-c14-16-olefin-sulfonate, decyl-glucoside, cocamidopropyl-betaine, dimethyl-lauramide-myristamide, parfum-fragrance, levulinic-acid, polyquaternium-10, citric-acid, hydroxypropyl-guar-hydroxypropyltrimonium-chloride, glycol-distearate, polyquaternium-7, laureth-4, sodium-gluconate, benzoic-acid, cetrimonium-chloride, sodium-hydroxide, coconut-acid, sodium-chloride, sorbic-acid, sodium-benzoate, cocamidopropyl-dimethylamine, hydrolyzed-rice-protein, sodium-glycolate, lactic-acid, benzyl-alcohol, potassium-sorbate, tetramethyl-acetyloctahydronaphthalenes, vanillin, hexyl-cinnamal, coumarin
Key Ingredients
Hydrolyzed Rice Protein
Ingredients Details
Coumarin
Common Name(s): 2h-chromen-2-one,1,2-benzopyrone,tonka bean compound
CAS Number: 91-64-5
DESCRIPTION
What It Does: Provides the characteristic sweet hay-vanilla warmth central to fougรจre fragrance compositions.
Why It's Used: The fougรจre fragrance family-defining compound โ coumarin is the essential warm-sweet note in lavender-oakmoss-coumarin fougรจre compositions that define men's cologne classics.
How It Works: Bicyclic lactone provides sweet hay-vanilla scent from its conjugated carbonyl system. good skin absorption for lasting fragrance. low volatility provides fixative properties.
Typically Found In: Fougรจre fragrances,men's cologne,warm oriental fragrances
TECHNICAL DETAILS
Primary Category: Fragrance component โ lactone
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.001%โ1%
SOURCING & ETHICS
Vegan Status: Yes โ synthetic; natural from dipteryx odorata
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Eu cosmetics regulation: declared fragrance allergen. ifra guidelines restrict due to hepatotoxicity at high oral doses (not from topical use).
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Coumarin's natural source (tonka beans, dipteryx odorata) led to its historical use in food flavouring until toxicological studies revealed hepatotoxicity at high oral doses. the restriction of coumarin from food flavouring (eu and fda) drove fragrance reformulation in some cosmetic categories, though topical exposure levels from cosmetics are orders of magnitude below hepatotoxic doses.
Last Verified: Cosing database,ifra standards
Primary Sources: 2026-03-12
Hydrolyzed Rice Protein
Common Name(s): Rice protein hydrolysate,oryza sativa protein
DESCRIPTION
What It Does: Provides vegan rice protein conditioning for hair strengthening and film formation.
Why It's Used: Leading vegan plant protein for hair conditioning formulations as an alternative to animal-derived hydrolyzed proteins.
How It Works: High glutelin and prolamin peptide content provides film-forming adsorption to hair surface. amino acid conditioning for hair and skin. lower cysteine than keratin hydrolysate but excellent vegan alternative. good substantivity via hydrogen bonding.
Typically Found In: Vegan hair conditioners,plant-based hair treatments
TECHNICAL DETAILS
Primary Category: Active ingredient โ plant protein
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.5%โ10%
SOURCING & ETHICS
Vegan Status: Yes โ from oryza sativa (rice) protein
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Good safety profile at recommended concentrations. ewg score: 1โ2.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Rice protein's amino acid profile (high in glutamic acid and leucine) provides different conditioning character than wheat (glutamine-dominant) or silk (glycine/alanine-dominant) proteins. rice protein hydrolysate forms slightly less cohesive films than wheat protein but deposits more evenly across the hair fiber due to lower molecular weight distribution.
Last Verified: Cosing database,cir safety assessment
Primary Sources: 2026-03-12
Laureth-4
Common Name(s): Laureth-4,cosmetic active,functional ingredient
CAS Number: N/a
DESCRIPTION
What It Does: Delivers characteristic cosmetic function at recommended use concentration.
Why It's Used: Selected for functional contribution and formulation compatibility supported by cosmetic science and regulatory safety data.
How It Works: Works through the mechanism of its molecular class โ physicochemical or biological interaction with skin proteins, lipids, or receptors as documented in peer-reviewed cosmetic literature.
Typically Found In: Skin care formulations
TECHNICAL DETAILS
Primary Category: Active ingredient โ cosmetic active
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.1%โ10%
SOURCING & ETHICS
Vegan Status: Conditional
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Good safety profile at recommended concentrations. ewg score: 1โ2.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Laureth-4 has an established safety and efficacy profile within the cosmetic regulatory framework at standard use concentrations.
Last Verified: Cosing database,laureth-4 technical literature
Primary Sources: 2026-03-12
Polyquaternium-10
Common Name(s): Pq-10,hydroxyethylcellulose ethyl trimethylammonium chloride,jr-400
CAS Number: 54351-50-7
DESCRIPTION
What It Does: Provides film-forming conditioning and detangling with heat protection in a polymer that adsorbs substantively to hair.
Why It's Used: The most widely used cationic polymer conditioner โ provides excellent conditioning and detangling while adsorbing strongly to damaged hair areas that need conditioning most.
How It Works: Cationic quaternary ammonium groups along the polymer backbone adsorb to anionic sites on hair keratin. higher charge density on damaged hair (more negative sites) leads to preferential adsorption where conditioning is needed. polymer film formation provides heat protection and volume.
Typically Found In: Shampoos,2-in-1 products,conditioners,styling products
TECHNICAL DETAILS
Primary Category: Functional ingredient โ cationic polymer conditioner
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.1%โ2%
SOURCING & ETHICS
Vegan Status: Yes โ cellulose-derived
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Good safety profile at recommended concentrations. ewg score: 1โ2.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Polyquaternium-10's 'self-targeting' to damaged hair sites is a unique smart conditioning mechanism. as hair damage increases negative charge density by exposing keratin's aspartate and glutamate carboxylate groups, pq-10's cationic polymer backbone adsorbs preferentially to these high-charge damage sites โ automatically delivering more conditioning where the hair needs it most.
Last Verified: Cosing database,robbins hair science,cir safety assessment
Primary Sources: 2026-03-12
Personalized Usage Instructions
How to Use
Step 1
Apply to wet hair, lather, and rinse
Step 2
For maximum results, use as part of the complete I WANT MOISTURE system and follow with conditioner
Medical Chemicals
Protein/Moisture
- Moisture
pH Level
- Acidic
Porosity Taget
- Normal Porosity
Customized for Your Profile
Scalp Condtions
Sensitive Scalp, pH Balanced
Climate Suitability
Humid, Dry, Winter, Summer
Clinical Claims
Increases shine by 60%, Improves manageability by 93%
Frequency
Apply to wet hair, lather, and rinse. For maximum results, use as part of the complete I WANT MOISTURE system and follow with conditioner.
Product Information
Cruelty Free
Sustainable Packaging