
CLAY ESTHE
CLAY ESTHE - Priming Shampoo Deep Breath: Gold Clay Refill
A natural clay-based shampoo that absorbs and removes dirt from the scalp, promoting a healthy scalp environment. Infused with a refreshing hiba fragrance, it leaves hair clean and smooth.
Sulfate-free
Paraben-free
Silicone-free
Natural
Oily Scalp
Scalp Issues
Optimized for Your Environment & Lifestyle
Your Biodata Compatibility Analysis
Based on your 6 hair health indices and environmental factors
Poor Match
Significant incompatibilities
Growth Cycle Health Index
Hair Match
Hair Health Index Alignment
Optimal for OSI, SSI, DI, HSI
Ingredient Efficacy
Matching Ingredient Score
Environment Compatibility
Current UV, Air Quality & Humidity
Why This Works for Your Specific Profile
Damage Index:
Damaged hair structure cannot withstand product intensity causing increased breakage and further compromise
Water Quality:
Soft or moderately hard water does not require intensive treatment causing over-cleansing and dryness
Hair:
Closed cuticles resist product penetration causing surface buildup without internal benefits
Active Lifestyle:
Low activity produces insufficient stress or buildup making product intensity unnecessarily harsh
Your Hair Profile Integration
Your Hair Archetype
Density Level
Washing Frequency
Shedding Level
Oil Level
Your Hair Health Indices
Oil Secretion (OSI)
Very low oil production
Scalp Sensitivity (SSI)
Very low sensitivity
Growth Rate (CMR)
Poor metabolism rate
Damage Index (DI)
Minimal damage
Hair Strength (HSI)
Very weak strength
Softness Index (SI)
Significant improvement needed
Water & Environmental Integration
Water:
Expected Results & Timeline
Key Highlights
What is it?
Shampoo with natural clay and essential oils
Who Is It For
All ages and genders
Budget
$63.60 - $127.20
Timeline
Immediate
Why Youโll Love It
What Does It Help With?
Scalp cleanliness, oil control
Best for
Oily Scalp
Features
Contains natural Brazilian clay rich in minerals, absorbs and removes dirt from the scalp, includes essential oil extracted from Japanese Yuzu citron rind, refreshing hiba fragrance
Checks
Paraben-free, Silicone-free
Ingredients Overview
Ingredients List
water, cocamidopropyl-betaine, olefin-(c14-16)-sodium-sulfonate, sodium-lauroyl-methylalanine, cocamide-methyl-mea, glycerin, kaolin, sake-lees-extract, honey, isomerized-sugar, hydroxypropyltrimonium-hyaluronate, sapindus-trifoliatus-fruit-extract, trisodium-ethylenediamine-disuccinate, sodium-chloride, polyquaternium-10, citric-acid, decyl-glucoside, peg-40-hydrogenated-castor-oil, ppg-14-polyglyceryl-2-ether, disodium-edta, dihexyldecyl-lauroyl-glutamate, caramel, phellodendron-amurense-bark-extract, bg, sodium-benzoate, phenoxyethanol, fragrance
Key Ingredients
Natural Brazilian clay, Sake lees extract, Honey, Isomerized sugar, Hydroxypropyltrimonium hyaluronate, Sapindus trifoliatus fruit extract
Ingredients Details
Caramel
Common Name(s): Caramel colour,natural brown,e150
CAS Number: 8028-89-5
DESCRIPTION
What It Does: Provides natural warm-brown colour from heat-treated sugar for natural cosmetics.
Why It's Used: Natural brown colorant with food-grade safety credentials for clean beauty formulations requiring warm brown or amber shades.
How It Works: Complex mixture of pyranose-ring condensation products from heat-treated sugars. 5-hmf and melanoidin polymers provide brown colour. ph-stable in acidic formulations. soluble in water and lower alcohols.
Typically Found In: Natural cosmetics,bronzers,hair products
TECHNICAL DETAILS
Primary Category: Colorant โ natural brown dye
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 0.01%โ5%
SOURCING & ETHICS
Vegan Status: Yes โ from sucrose, glucose (plant sugars)
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Good safety profile at recommended concentrations. ewg score: 1โ2.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Caramel's colour develops through the maillard reaction between reducing sugars and amino acids at elevated temperatures, creating a complex mixture of coloured polymer (melanoidin) and small molecule chromophores. unlike single-compound dyes with defined absorption spectra, caramel's broad-spectrum absorption from multiple chromophores provides a naturally warm, complex brown impossible to replicate with a single synthetic dye.
Last Verified: Cosing database,fda 21 cfr color additives
Primary Sources: 2026-03-12
Fragrance
Common Name(s): Fragrance ingredient,eu allergen or aromatic component,olfactory/flavour
CAS Number: N/a
DESCRIPTION
What It Does: Provides the complete fragrance profile contributing to product sensory experience and consumer appeal.
Why It's Used: Fragrance is a major consumer purchase driver โ up to 70% of consumers make purchasing decisions partially based on product scent.
How It Works: Fragrance blends interact with olfactory receptors providing the sensory profile โ complex mixtures activate multiple receptor types for rich, multidimensional scent experiences.
Typically Found In: All fragrance products
TECHNICAL DETAILS
Primary Category: Active ingredient โ cosmetic active
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: Standard use levels
SOURCING & ETHICS
Vegan Status: Conditional
Halal Status: Yes
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Good safety profile at recommended concentrations. ewg score: 1โ2.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Ifra guidelines set usage limits for fragrance ingredients based on skin sensitisation and phototoxicity assessment for each application category.
Last Verified: Eu regulation 1223/2009 annex iii,ifra standards,fragrance allergen declaration requirements
Primary Sources: 2026-03-12
Glycerin
Common Name(s): Glycerol,glycerine,1,2,3-propanetriol
CAS Number: 56-81-5
DESCRIPTION
What It Does: Glycerin pulls water from the environment and deeper skin layers into the outer skin layer (epidermis), boosting moisture levels and keeping skin soft, smooth, and plump.
Why It's Used: It is used in virtually every moisturizer, serum, and cleanser because it is highly effective at hydrating skin, is well-tolerated by all skin types, and enhances the texture and spreadability of formulations.
How It Works: As a humectant, glycerin forms hydrogen bonds with water molecules, trapping them in the skin. it also reinforces the skin barrier by integrating into lipid structures between skin cells.
Typically Found In: Moisturizers,serums,cleansers,toners,sheet masks,sunscreens,body lotions,shampoos,conditioners
TECHNICAL DETAILS
Primary Category: Humectant
Secondary Functions: Skin barrier support,emollient,solvent
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 1%โ30% (typical: 3โ10%)
SOURCING & ETHICS
Vegan Status: Yes โ plant-derived (coconut, soy, palm) or synthetic
Halal Status: Yes โ when plant-derived or synthetic; verify source with supplier
Source Notes: Derived from plant oils via hydrolysis or saponification; synthetic versions also available. palm-derived glycerin carries sustainability concerns.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low; non-irritating at all standard concentrations
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Extremely rare allergic reactions; generally safe for all skin types including sensitive and baby skin
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Widely recognized as safe. ewg hazard score: 1. no significant concerns for irritation, sensitization, or toxicity at typical concentrations (up to 50%).
Works Well With: Hyaluronic acid,ceramides,niacinamide,panthenol,urea,peptides,retinol,ahas/bhas
Avoid Combining With: No known incompatibilities at standard concentrations
SCIENTIFIC NOTE
Glycerin is an endogenous skin component found naturally in the stratum corneum. aquaporin-3 channels in keratinocytes facilitate glycerin transport, making it integral to natural skin hydration pathways.
Last Verified: Cosing database,cir safety assessment,ewg skin deep,inci decoder
Primary Sources: 2026-03-12
Honey
Common Name(s): Honey,bee-derived humectant antimicrobial,wound healing active
CAS Number: N/a
DESCRIPTION
What It Does: Provides humectant moisture retention from the hygroscopic fructose/glucose matrix, antimicrobial activity from enzymatically generated hโoโ and (in manuka) methylglyoxal, anti-inflammatory activity from phenolic compounds, and wound healing promotion from growth factor activation.
Why It's Used: Honey is the only food-derived ingredient with documented clinical wound healing efficacy in medical grade form (medihoney) โ combining humectancy, antimicrobial, anti-inflammatory, and healing activity in a gras, consumer-familiar ingredient.
How It Works: Glucose oxidase in honey catalyses glucose + oโ โ gluconolactone + hโoโ โ providing sustained low-level hโoโ generation that provides bactericidal activity without tissue toxicity. manuka honey's methylglyoxal (mgo) provides additional non-peroxide antimicrobial activity through protein glycation of bacterial enzymes.
Typically Found In: Wound care,anti-aging,humectant products
TECHNICAL DETAILS
Primary Category: Active ingredient โ cosmetic active
Secondary Functions: Skin conditioning
Application Areas:
Facial Skincare
Body Care
Hair Care
Beard Care
Color Cosmetics (Makeup)
Dietary/Oral Supplements
Typical Concentration Range: 1%โ20%
SOURCING & ETHICS
Vegan Status: No โ bee-derived
Halal Status: Conditional
Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.
SKIN COMPATIBILITY
Irritancy Rating: 1/5 โ very low
Comedogenicity Rating: 0/5 โ non-comedogenic
Sensitivity Concerns: Well-tolerated by most skin types.
Safe for Sensitive Skin: Yes
SAFETY & COMPATIBILITY
Safety Profile: Good safety profile at recommended concentrations. ewg score: 1โ2.
Works Well With: Standard skincare actives
Avoid Combining With: No known significant incompatibilities
SCIENTIFIC NOTE
Manuka honey's unique mฤnuka factor (umf) grades correlate with methylglyoxal (mgo) concentration โ umf10+ (mgo 263 mg/kg) provides bactericidal activity against mrsa at concentrations achievable in topical formulation.
Last Verified: Cosing database,honey manuka honey wound healing antimicrobial review
Primary Sources: 2026-03-12
Personalized Usage Instructions
How to Use
Step 1
After thoroughly pre-washing the entire hair with hot water, take an appropriate amount on the palm of your hand, spread it over the entire hair, and whisk it to massage the scalp
Step 2
Then rinse thoroughly with hot water
Medical Chemicals
Protein/Moisture
- Moisture
pH Level
- Acidic
Porosity Taget
- Normal Porosity
Customized for Your Profile
Scalp Condtions
Oil Control, Sensitive Scalp
Climate Suitability
Humid, Dry
Clinical Claims
Frequency
After thoroughly pre-washing the entire hair with hot water, take an appropriate amount on the palm of your hand, spread it over the entire hair, and whisk it to massage the scalp. Then rinse thoroughly with hot water.
Product Information
Paraben-free
Silicone-free