BiE O2wow! - Oxygenating & Firming Mask With Oxygen Vital for Brightening Skin

BiE - Beauty In Everything

BiE O2wow! - Oxygenating & Firming Mask With Oxygen Vital for Brightening Skin

BiE O2wow! - Oxygenating & Firming Mask With Oxygen Vital for Brightening Skin

BiE - Beauty In Everything

bie-o2wow-oxygenating-firming-mask-with-oxygen-vital-for-brightening-skin

Face Mask

10084855677221

Morning or Evening?

Morning
Evening
Both

How often will you use this product?

Everyday
Every other day
Every 3 days
Every 4 days
Every 5 days
Every 6 days
Once a week
Twice a week
On specific days
As needed
On rotation

Notes

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Compatibility Score

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Microbiome
Ingredients
Biological
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How It Fits Into Your Skincare Routine

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Highlights

WHAT IS IT?

Oxygenating and firming mask with vital oxygen, stem cells and acai berry; 22 ingredients

FEATURES

Improves blood circulation to brighten skin, stem cells regenerate skin cells, acai berry increases collagen production and brightens skin, anti-ageing antioxidant properties

BEST FOR

sensitive

CHECKS

Does not contain parabens, sulfates, silicones mentioned explicitly in description

Who Is It For?

Adults All Genders

What Does It Help With?

Brightening Skin Firming Skin Anti-ageing Improving Skin Circulation

Budget

Mid-range ($30-$75)

How To Use

Which routine should it be used in?

Morning
Evening
 
Cleanse
Tone
Eyecare
Serum
Moisturize
Suncare
 

Instructions:

Apply a thick layer after double cleansing; tingling indicates activation; remove after 10-15 mins with damp sponge or washcloth; use thrice a week; can be used morning and night

Key Information

Vegan
Cruelty-free
Sensitive-safe
Non-comedogenic
Hypoallergenic
Microbiome-safe
Preservative-free
Eco-friendly
Pregnancy-safe
Oil-free

What BiE - Beauty In Everything Says

Product Description:

This oxygenating and firming mask helps improve blood circulation to brighten and plump skin. It contains stem cells to regenerate skin cells and acai berry, which is an anti-ageing and antioxidant agent enhancing collagen production and skin brightness.

About the Brand:

BiE - Beauty In Everything believes in finding beauty everywhere and creates inclusive products that celebrate diverse expressions of beauty. With universal formulations and accepting philosophies, this brand offers beauty democracy for all. Experience the universality of inclusive beauty with BiE's accepting approach.

Ingredients Overview

Ingredients List

Aqua/Water,Oxy-229-PF,D-Panthenol,Tragacanth-Gum,Rose-Essential,Alpha-Arbutin,Liquorice-Extract,Zinc-Oxide,Titanium-Dioxide,Hyaluronic-Acid-1%,Xanthan-Gum,Phenoxyethanol,Stem-Cell,Red-Rice-Extract,Resveratrol-Extract,Rose-Hip-Hydrosol,Hibiscus-Hydrosol,Neroli-Hydrosol,Acai-Berry-Extract,Chamomile-Extract,Ginkgo-Biloba-Extract

Key Ingredients

Vital oxygen, Stem cells, Acai berry

Ingredients Details

Alpha-arbutin

Common Name(s): 4-hydroxyphenyl-alpha-d-glucopyranoside

DESCRIPTION

What It Does: Provides potent tyrosinase inhibition with improved stability and tolerability over other arbutin forms.

Why It's Used: Premium arbutin โ€” alpha configuration provides 10ร— greater tyrosinase inhibition than beta-arbutin at equivalent concentration, making alpha-arbutin the most effective arbutin form.

How It Works: Alpha-glucoside linkage provides enhanced metabolic stability vs beta-arbutin (less enzymatic hydrolysis to free hydroquinone in skin). inhibits tyrosinase via competitive substrate inhibition (ic50 ~24ฮผg/ml vs beta-arbutin ~525ฮผg/ml โ€” 20ร— more potent). inhibits dopa oxidase step in melanogenesis.

Typically Found In: Brightening serums,anti-spot products,premium lightening

TECHNICAL DETAILS

Primary Category: Active ingredient โ€“ arbutin brightening agent

Secondary Functions: Melanin inhibition,hyperpigmentation reduction

Application Areas:

Facial Skincare

Body Care

Hair Care

Beard Care

Color Cosmetics (Makeup)

Dietary/Oral Supplements

Typical Concentration Range: 0.5%โ€“2%

SOURCING & ETHICS

Vegan Status: Yes โ€“ synthetic enzymatic synthesis

Halal Status: Yes

Source Notes: Synthetic or plant-derived.

SKIN COMPATIBILITY

Irritancy Rating: 1/5 โ€“ very low

Comedogenicity Rating: 0/5 โ€“ non-comedogenic

Sensitivity Concerns: Non-irritating; well-tolerated.

Safe for Sensitive Skin: Yes

SAFETY & COMPATIBILITY

Safety Profile: Excellent safety profile. use with spf for maximum efficacy. ewg score: 1.

Works Well With: Niacinamide,vitamin c,alpha-arbutin,tranexamic acid,spf

Avoid Combining With: No significant incompatibilities

SCIENTIFIC NOTE

Alpha-arbutin's 10โ€“20ร— greater potency vs beta-arbutin at equivalent concentration arises from the alpha-glycosidic bond geometry โ€” the alpha configuration positions the hydroquinone aglycone at a specific orientation relative to the glucose that fits the tyrosinase active site copper more precisely than the beta isomer's different spatial arrangement.

Last Verified: Cosing database,sugimoto et al. arbutin tyrosinase study

Primary Sources: 2026-03-12

D-panthenol

Common Name(s): D-panthenol,b-vitamin skin active,multi-benefit conditioning

CAS Number: N/a

DESCRIPTION

What It Does: Provides the specific b-vitamin's characteristic skin and hair benefits: brightening and barrier reinforcement (niacinamide), keratin structural support (biotin), deep conditioning humectancy (panthenol).

Why It's Used: B-vitamins operate through fundamental cellular biochemistry pathways โ€” nadโบ for niacinamide, carboxylase cofactor for biotin, coa synthesis for panthenol โ€” providing multi-benefit activity from essential metabolic chemistry.

How It Works: Acts as coenzyme or substrate in essential metabolic pathways: niacinamide โ†’ nadโบ/nadpโบ โ†’ ceramide synthesis, melanosome transfer inhibition; biotin โ†’ carboxylase โ†’ fatty acid synthesis for ceramide; panthenol โ†’ pantothenic acid โ†’ coa โ†’ lipid metabolism.

Typically Found In: Multi-function skin care,b-vitamin formulas

TECHNICAL DETAILS

Primary Category: Active ingredient โ€“ vitamin b complex

Secondary Functions: Antioxidant cofactor,metabolic support

Application Areas:

Facial Skincare

Body Care

Hair Care

Beard Care

Color Cosmetics (Makeup)

Dietary/Oral Supplements

Typical Concentration Range: 0.1%โ€“10%

SOURCING & ETHICS

Vegan Status: Yes

Halal Status: Yes

Source Notes: Synthetically produced for cosmetic use.

SKIN COMPATIBILITY

Irritancy Rating: 1/5 โ€“ very low

Comedogenicity Rating: 0/5 โ€“ non-comedogenic

Sensitivity Concerns: Non-irritating; excellent tolerability.

Safe for Sensitive Skin: Yes

SAFETY & COMPATIBILITY

Safety Profile: Excellent safety profile. ewg score: 1.

Works Well With: Other b vitamins,niacinamide,antioxidant complexes

Avoid Combining With: No significant incompatibilities

SCIENTIFIC NOTE

B-vitamins are water-soluble, non-irritating, and well-tolerated across all skin types โ€” providing clinical efficacy with an exceptional safety profile from their essential nutrient status.

Last Verified: Cosing database,d-panthenol b-vitamin skin review

Primary Sources: 2026-03-12

Phenoxyethanol

Common Name(s): 2-phenoxyethanol,rose ether,ethylene glycol monophenyl ether

CAS Number: 122-99-6

DESCRIPTION

What It Does: Prevents microbial contamination and spoilage in cosmetic formulations.

Why It's Used: The benchmark cosmetic preservative โ€“ eu-permitted up to 1%, effective against virtually all cosmetically relevant microorganisms, and excellent tolerability.

How It Works: Phenol ring provides broad antimicrobial activity via disruption of bacterial and fungal cell membranes and inhibition of enzymatic activity. effective against gram-positive and gram-negative bacteria, yeasts (candida), and molds (aspergillus). activity ph range: 3-9.

Typically Found In: All cosmetic formulations as primary preservative

TECHNICAL DETAILS

Primary Category: Functional ingredient โ€“ broad-spectrum preservative

Secondary Functions: Skin conditioning

Application Areas:

Facial Skincare

Body Care

Hair Care

Beard Care

Color Cosmetics (Makeup)

Dietary/Oral Supplements

Typical Concentration Range: 0.1%โ€“1% (eu max 1%)

SOURCING & ETHICS

Vegan Status: Yes โ€“ synthetic

Halal Status: Yes

Source Notes: Commercially produced for cosmetic use. verify vegan/halal status with supplier.

SKIN COMPATIBILITY

Irritancy Rating: 1/5 โ€“ very low

Comedogenicity Rating: 0/5 โ€“ non-comedogenic

Sensitivity Concerns: Well-tolerated by most skin types.

Safe for Sensitive Skin: Yes

SAFETY & COMPATIBILITY

Safety Profile: Eu cosmetics regulation max 1%. sccs assessed as safe at โ‰ค1%. avoid use around eyes in baby products per some country regulations. ewg score: 4.

Works Well With: Standard skincare actives

Avoid Combining With: No known significant incompatibilities

SCIENTIFIC NOTE

Phenoxyethanol's widespread adoption as the primary cosmetic preservative followed the phaseout of parabens from many formulations in the 2000s-2010s. despite having a comparable or better safety profile to parabens, it is often cited in 'free-from' formulations โ€“ a consumer perception issue rather than a scientific safety concern.

Last Verified: Cosing database,sccs opinion on phenoxyethanol,cir safety assessment

Primary Sources: 2026-03-12